Wednesday 29 April 2009

Nokia viNE by Airside

Nokia viNe is an application developed by R/GA for the phone company’s Nseries devices, all of which have GPS technology built in. The idea is simple: viNe lets people know what you’re up to and where, by geographically tagging your media consumption. For example, if you choose to record a journey using viNe, everytime you listen to an MP3, watch a video or take a photo­graph using your phone, viNe records the media activity and uses GPS to tag each MP3 or photo to the exact location where it was listened to or taken.

Firekites - AUTUMN STORY - chalk animation

Lucinda Schreiber and Yanni Kronenberg’s charming animated music video for Firekites track, Autumn Story, which was made using white chalk, a series of blackboards and an awful lot of rubbing out…

On her Vimeo page, Schreiber explains that they “shot roughly 1900 frames… [and that] the frame rate varies between 12fps, 8fps and 6fps throughout”. The project apparently took “six months from start to finish… about four of them full-time”.

By the looks of the finished film, it was well worth the effort.

wish I could have 6 months to work on an animation...

Capitu - Making Of da abertura

this is how Lobo’s wonderful hand-crafted title sequence for Brazilian TV series Capitu was made

Capitu is a Brazilian TV mini-series adaptation of 19th-century novelist Machado de Assis’ work, Dom Casmurro. The story centres on an ageing man looking back on his life in an attempt to discover whether his best friend is the true father of his son, who he has raised with his wife, Capitu. De Assis’ novel is now considered one of Brazil’s most important Modernist texts and, in order to convey its radicalism, motion graphics studio Lobo looked to the Dadaist movement as inspiration for the TV show’s opening titles and interstitials. The team referenced what several avant-garde artists called ‘décollage’, a process where – rather than building up an image through layering – cutting and tearing instead reveals layers of buried images.

Credits
Entrant: Lobo.
Client: Globo Networks.
Creative Direction: Mateus de Paula Santos and Carlos Bêla.
Concept: Carlos Bêla, Roger Marmo, Mateus de Paula Santos.
Design and Animation: Carlos Bêla.
Assistant Animator: Rachel Moraes.
Production: João Tenório.
Music: Tim Rescala

Wednesday 22 April 2009

Stop the bullets. Kill the gun.

Subprime

Animator Mike “Beeple” Winkelmann invites you to “watch the American housing market spiral out of control” in Subprime, a stylish and slightly hypnotic animated short.

Honda's Let It Shine commercial

There is no CG here! This was put together the good old fashion way, with laser sights, GPS, and a land surveyor! It’s a good thing all those cars are hybrids! Directed by Erik Van Wyk.

オオカミとブタ。Stop motion with wolf and pig.

This stop-motion by Takeuchi Taijin (Dokugyunyu) is fantastic! The changes in perspective really take this to the next level.

Dutch Comedy Central: Enjoy Daily


Dutch Comedy Central Channel ad, agency: Modernista!, director: Nate Naylor


Sticking with ads for TV channels, Modernista! in Amsterdam has created this TV and print (below) campaign for the Dutch Comedy Central channel.

Lost & Found

Here’s a great little short called Lost & Found (1:30) by Philip Brink, Rogier Cornelisse, Floris Liesker, Hugo van Woerden. Kids now days...sigh

Honda Keep Doing

ITV: The Brighter Side

Rupert Sanders has directed this filmic ad campaign for ITV which aims to emphasise how the brand is “synonymous with optimism”, according to David Pemsel, group marketing director at the channel. The spot, which shows sunlight bursting through a grey British beach scene, is “symbolic of ITV’s offering and wish to pierce through the nation’s doom and gloom in a beautiful and glorious way”. Whether this is quite what the channel’s programming actually achieves is of course open to debate.

Chimp using powertape AMAZING

Powertape ad, agency: DDB Paris, director: Double Zero. Production: Partizan Dark Room

Disturbing Strokes

As a great example of the power that music can have on the mood of a film, check out B3ta contributor Monty Propps’ chilling recreation of the opening titles to 1980s US sitcom Diff’rent Strokes, where he’s replaced the familiar jaunty song with an altogether more disturbing score…

Propps says that the new film is only “slightly edited in terms of colour and ageing filters” and that he just tweaked the new soundtrack in a couple of places to fit the titles. (The music is in fact taken from 1982 slasher flick, The Dawn That Dripped Blood).
Mr Drummond’s car never looked so ominous.